Meiyume partnered with ESQA Cosmetics to create the Minimalist Serum Concealer — a lightweight, buildable formula for everyday comfort. Infused with multi-active ingredients, it delivers long-lasting, natural coverage while protecting skin health. Clinically tested, dermatologically proven, non-comedogenic, and Halal-certified, it’s safe for all skin types, including sensitive skin. The formula hydrates, brightens, blurs pores, and smooths fine lines for a crease-proof finish. This turnkey collaboration highlights Meiyume’s expertise in clean, effective, and inclusive beauty solutions — with Halal certification reinforcing trust and accessibility for global consumers.